The aim of this project is to explore what fashion means to us and why we cannot escape it.
Women in particular are not comfortable unless they are fashionable. For the actual shoot we are going to experiment using different materials suspended from a ceiling fixture and have a model suspended inside the material, trapped and trying to get out. I want that shoot in particular to be reminiscent of a non organic womb, both a comfort zone and something unnatural all at once.
I will also do another shoot with a vertically suspended piece of material and have the model jumping into the material with the camera pointed at the flat side, and flash on impact. This will be decidedly more experimental, however if this works, I want to continue this on to a video.
For my final outcome I want to have a set of images, and a video, with potential to become a video installation piece. I want to attack the senses and create something which is familiar but also uncomfortable to view.
Here are the tests I have done so far, working closely with models Zuzanna Butkiewicz and Rohini Mahew, I think we have got some interesting things going on.
Please leave a comment if you are interested in being kept up to date with the project or want to get involved.